BTW – I worked on the corporate weblog piece for quite a while, tweaking it, taking out sections wholesale and gutting others to make it read better. Jim Roepcke and Robert Scoble were my guides, and I'm super grateful for their thoughts and time.

I forget how hard writing is – I don't do a lot of longer bits, and this taxed the old brain cells more than I expected. But it was a good thing, and the process helped me think through my points much better than a short blog post would have.