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Steve Ivy's Weblog - Since 1999 - XII Ed.

O'Reilly and Doubleclick

I just noticed while browsing O'Reilly's P2P site that all their ad links are redirected through DoubleClick's servers. I have my browser set to refuse most cookies, especially DoubleClick's.

Doubleclick has had run-ins with privacy advocates in the past, especially since they started using "web-bugs" – single-pixel gifs served from Doubleclick's ad servers design to facilitate user tracking through sites.

Frankly, with O'Reilly's involvement with the open-source community, I'm suprised that they're using DoubleClick.

The open-source and privacy-advocacy communities have a lot of overlap, and I could be wrong, but this seems that it could come back to bite O'Reilly.

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My name is Steve Ivy and I write about technology, the open web, social software, and general nerdity on monkinetic.com. You should follow me on Twitter or subscribe to this blog if you like what you're reading. I spend my days hacking Movable Type, python, Django, and various other efforts at Wallrazer. This is my personal site.